Writings + Usecases

Notes on a design leadership journey, portfolio use-cases and work journal.

Why Research Objectives help setting up useful tests
Journal . Journal .

Why Research Objectives help setting up useful tests

How do teams stay focused and ensure they’re solving the right problems? Clear goals provide the answer. They keep efforts aligned and unbiased, ensuring every moment spent is purposeful. By setting defined objectives and reviewing them against user feedback, teams remain grounded and confident, knowing they’re on the right path to delivering a product that truly resonates.

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Exploring potential relationships through Ecosystem Mapping
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Exploring potential relationships through Ecosystem Mapping

How can teams navigate complex landscapes and build strong partnerships? A collaborative session was designed to bring together the Sales, pedagogical, and operations teams to map ubbu’s ecosystem. This initiative aligned strategies, identified opportunities, and strengthened stakeholder relationships, providing a clearer path to achieving our goals.

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Gamifying ubbu, an immersive tech-for-good experience
Case-Study . Case-Study .

Gamifying ubbu, an immersive tech-for-good experience

Gamifying ubbu with visual maps transformed learning into an interactive adventure, immersing students in scenarios where - for instance - they help characters find water in a desert. This visual contextual approach boosts engagement, fosters creativity, and equips children with essential skills to tackle real-world and socio-economic issues while nurturing a love for exploration and tech for good.

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Innovating Education: A Panel at Women in Tech, Porto
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Innovating Education: A Panel at Women in Tech, Porto

The "Innovating Education" panel at the Women in Tech conference in Porto emphasized early coding exposure for students, with ubbu reaching over 300,000 learners. By promoting collaboration and problem-solving, ubbu empowers girls in STEAM fields, showcasing technology’s transformative impact on education.

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Designers and the industry as their context: How far should you go?
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Designers and the industry as their context: How far should you go?

Designers are shifting from traditional roles to embed themselves in start-ups and various industries, requiring an understanding of new corporate cultures. They must advocate for design’s value by engaging colleagues and emphasizing its impact. Immersion in different sectors enhances design relevance, focusing on industry needs beyond aesthetics.

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Ageing better or Successful Ageing
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Ageing better or Successful Ageing

When we think of ageing, many of us think of the physical changes that come with it. But ageing is much more than just the wrinkles on our faces or the aches in our joints. It's also about our mental and social well-being. The good news? We can prepare to age better.

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Case-Study . Case-Study .

Building a Fintech Product

A case study of the development of Advicefront's user-friendly app, focusing on enhancing adviser-client interactions. Through collaborative efforts and user-centered design, we aimed to simplify processes and create a positive impact on the financial advisory experience.

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